For ADHD brains that keep falling off the workout wagon

The workout app that expects you to fall off, and catches you.

Schedule your workouts, load them with motivation you hand-picked yourself, and come back after a slump with zero guilt. Built by someone with ADHD, for people with ADHD.

$7.99, one time. No subscription to forget about.

Sound familiar?

Most fitness apps are built for your best week. ADHD runs in cycles.

01

The hyperfocus weeks

Workouts, meal prep, inbox zero. You're unstoppable and you plan everything.

02

The crash

Burnout hits. One skipped workout becomes three, and the streak counter says you failed.

03

The doom-scroll week

The couch wins. Restarting feels impossible, so you wait for the next "fresh Monday."

Focus Flex is built for the whole cycle, not just the good weeks.

What's inside

Schedule it once

Plan your workouts when you're motivated, so future you doesn't have to decide anything.

Hand-picked motivation

Your songs, your quotes, your reasons. Loaded onto each workout so they show up right when you need them.

No streaks to break

Track total workouts and comebacks: numbers that only go up. Coming back is something you earn.

Recharge Mode

Feel burnout coming? Declare a rest week. Reminders go quiet and nothing counts as "missed."

Comeback Mode

Fell off without planning it? Notifications back off, and a "just 5 minutes" option gets you moving again.

A message from past you

Record a note while you're motivated. It plays when you come back, in the voice you trust most: yours.

Shelley, the founder of Focus Flex, smiling
(Yes, it's an old photo. New ones are coming as the journey goes.)

Why I'm building this

Hi, I'm Shelley. I have ADHD, and I've quit working out more times than I can count.

I'll be insanely productive for weeks, at work, at home, at the gym, and then I burn out and disappear into my phone. I'm 40 pounds from where I want to be, and every app I tried made me feel worse the moment I slipped.

So I built Focus Flex for my own slumps. I'm testing it on myself right now, and I'd love for you to try it with me.

Follow the journey: @consistencyforthewin
Pay once. Keep it.

Be first in line when Focus Flex launches.

Join the waitlist to hear about beta testing first. One-time purchase of $7.99 at launch. No subscription, ever.